GLENDALOUGH DISTILLERY

Deeply rooted in the ancient valley of the two lakes of Glendalough, Glendalough Distillery draws inspiration from St. Kevin, the 6th-century monk whose stoic connection to nature is immortalized on every bottle. As their PR partners, we deliver a suite of services including high-profile new product launches, sponsorship activations, and strategic profiling of the visionaries behind the liquid. We tell the story of Head Distiller Ciaran "Rowdy" Rooney, whose expertise has led Glendalough to the unprecedented achievement of being named Distillery of the Year four times in a row, ensuring their whiskey and gin portfolios command premium attention as global leaders of Irish craft. We bring the distillery’s "Wild Botanical" philosophy to life by highlighting the work of Geraldine Kavanagh, Ireland’s only full-time distillery forager. Our campaigns detail how Geraldine sustainably hand-picks wild botanicals in the Wicklow Mountains every single day, which Rowdy then distills in small batches within hours to capture the true terroir of the "Garden of Ireland." Through immersive influencer marketing and media engagement, we communicate the extraordinary patience required to craft their gin—a process that takes a full year to capture all four seasons in a single bottle.